The Cardiff School of Creative & Cultural Industries, a new Faculty of the University of Glamorgan housed at the "ATRiuM" campus in Cardiff, Wales, brings together several creative disciplines, including Design, Media & Communication and Drama & Music. This diverse, multidisciplinary grouping supports a rich cultural and scholarly environment, and it provides specialist and hybrid undergraduate, postgraduate and research degree programs. The Faculty has a number of world-class visiting professors from a variety of disciplines. Recently, the school decided to upgrade its technical equipment with a number of loudspeaker components from EAW, a world leader in audio system technology. The system was supplied by U.K.-based A/V and lighting firm A.C. Entertainment Technologies.

The equipment list included four EAW JFL210 Compact Line Array Modules and four EAW JFL118 Subwoofers. The upgrade was specifically geared toward the school's Division of Music and Sound, which will feature the JFL Series units in a new facility.
Glen Thompson of A.C. Entertainment Technologies was one of the main on-site contacts for the project. He stated, "These JFL210's and JFL118's will be an integral part of the School's music and sound curriculum. They will be used mainly in a classroom environment to help students understand live sound reproduction and how different cabinets are used. It is also possible that they will be used in a 'Live Gig' situation. When I realized the requirement for a portable Line-Array System and the client's preference for a 10-inch driver, I had no problem in suggesting the JFL210. I am very pleased that the recommendation was met with approval."

When the units were demonstrated to Mairead O'Reilly, who is a Lecturer in sound technology at the Cardiff School and a former industry professional, she was instantly won over. Thompson added, "From our initial meeting, it was evident that Mairead had a discerning ear, and I thought the JFL210s would tick all the boxes on her wish list."
O'Reilly stated, "I am excited to be a part of this project, in as much as we are helping to educate the future of the industry and giving these students the chance to hear and study the quality of sound that EAW brings to the table, and instill in them an appreciation of and passion for powerful, crisp and clear audio."